Thursday, October 2, 2008

Obama mobilise via new-technologies


The final race of the American Presidential election is starting theses days. The end will remain unknown to the last day. A chance of change in style and policy, or an continuation of the old reneganism...

Two things are already certain, two majors changes :
-the American society is much more seeking for new impulse than ever since JFK. The two designed challengers Obama and Mac Cain were two marginal outsiders in their party, even if popular among the overall population.
-the energie came from Obama which has a new way of managing the mobilisation of partizans for him, using new technologies.
With mybarackobama.com, he gave the opportunity to supporters to appropriate the campaign through the Internet, which leads to a better implication and participation on the grounds. It's an old tradition in the US that supporters came in the houses of theirs neighbourgs to try to convince them to vote for their candidate, before the election day, and to bring them to the election office the election day. Obama is modernizing this American way of doing politics on the ground to new generation.

The stakes are high: the better ground game can be worth 2-3% on Election Day, says veteran strategist Joe Trippi. That means that in a close race, the field organization could make the difference.

I think this trend is good overall. The good thinks is that it helps fighting against the depolitization of new-generation, and the discussion that came with this organisation is something that feeds democracy.
The bad aspect is that for some supporters it is closer to being fan of a pop-star thant fighting for political ideas. But whatever the way of mobilisation, this already is a danger.

If that trends would come to France for ideas I support like green revolution, I would certainly like to be part of it.

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